Mari Porthault

About

Mari Porthault

Founder of VCP JAPON. During her years with a trading company in Paris, she travelled across Europe — trade shows, manufacturers, negotiations — handling buying, product development, exclusive contracts and import/export. She has also served as Japan representative for French brands. Drawing on that hands-on experience, she now coordinates import and export for Japanese distilleries and fashion brands.

Career

Career

  1. Early

    CHEVIGNON, Japanese licence

    Licence planning and advertising in Japan for the French brand CHEVIGNON.

  2. 2000
    London

    London, then Paris

    Business programme at the London College of Fashion, then relocation to Paris.

  3. Paris

    Kanematsu Textile, Paris office

    Buying coordinator for major Japanese select shops at trade shows across Europe (women, men, kids, accessories, lifestyle). Collaboration product development, exclusive contracts with French manufacturers, OEM production and import/export.

  4. 2010

    Office Porthault, Tokyo

    Japanese market entry of Mellow Yellow Paris (Rooms trade show, select shops and department stores), Le Petit Lucas du Tertre at Playtime Tokyo, and a contract between Little Marcel and PLAZA STYLE. Japan Rep for several French brands.

  5. 2020

    VCP JAPON

    Working with distilleries in Tohoku and Kyushu, exporting bulk and OEM whisky to China, Asia and Europe. International development of the Japanese brand Sarahwear, including trade shows in Paris and New York.

Our name

Vouloir, c'est pouvoir.

Where there's a will, there's a way.

VCP JAPON takes its name from this French saying.

Our mission is to help clients turn their “vouloir” — their aspirations — into reality.

VCP JAPON is listed on the Business Assistance Platform of the French Chamber of Commerce and Industry in Japan (CCIFJ).

Let's work together